

Market trend and innovation webinar, Tuesday July 11, 2023 from 9:30 a.m. - 10:15 a.m.
By Julien ROMESTANT, Economic Intelligence Director of Cosmetic Valley
Generative artificial intelligence made a name for itself with the Chat GPT revolution, which arrived in early 2023.
Using sophisticated algorithms, generative AI models are capable of producing original content, ranging from music and visual art to text writing and even product design.
We will see in what concrete way these new models can be used for the cosmetic perfumery sector as much to create content as to support the customer experience.
30 minutes of analyzes to decipher the challenges of the sector
+10 min Q&A
NB: if your company has recently carried out an initiative on the subject of the webinar, you can send your elements to jromestant@cosmetic-valley.com
On Tuesday June 20, the COSMETIC VALLEY General Assembly was held in รvreux.
Many topics were on the agenda of this meeting:
This 29th edition is part of a favorable context for the cosmetics sector , which in 2022 marks a record year for exports (19.1 billion euros). A year of good results for our association at the service of economic development with the mobilization of more than 2,000 participants in our network events and congresses, the labeling of 27 R&D projects, the acceleration of 10 start-ups and export support of nearly 180 SMEs. Read our activity report
We warmly thank all participants!
Back in pictures on a friendly day:
We are pleased to announce that we will celebrate ๐ง๐จ๐ฌ ๐๐ ๐๐ง๐ฌ on the occasion of our next General Assembly at ๐๐ก รข ๐ญ๐๐๐ฎ ๐๐ ๐๐ก๐๐ฆ๐๐จ ๐ซ๐ .
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Book the ๐๐ ๐ฃ๐ฎ๐ข๐ง ๐๐๐๐ now !
#BEATING HEART OF GLOBAL ECOSYSTEM INDUSTRY
#FRANCECARESFORYOURSKIN
At the dawn of its 30th anniversary, COSMETIC VALLEY unveils its new major strategic orientations, with messages and actions connected to the challenges and new societal expectations. A committed voice, in the name of perfumery-cosmetics, dedicated to the leadership of French industry, and at the service of the 3,200 companies, 1,000 academic laboratories, 30 specialized training organizations and partner territories that make up this nice line.
On February 9 at the Chรขteau de Versailles, the competitiveness cluster presented its new roadmap and its 5 priority projects to all players in the sector (business leaders, researchers, institutions, regional representatives): recognition of the sector by public authorities in France and Europe; continuation of the Research and Innovation dynamic: key to competitiveness; promotion of trades in the sector; consolidation of the links between the actors of the sector and the reinforcement of the attractiveness; export support for SMEs and increase in French soft power.
COSMETIC VALLEY thus carries the voice of France throughout the world with a new communication at the service of the sector:
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150 participants, 93 companies, 24 speakers and 1 winner of the 2023 poster prize. Here, in a few figures, is how we conclude the SENSORY 2023 congress.
Thank you to the participants; whether they were face-to-face or remotely, as well as to the speakers who made us experience a day rich in sensory innovations with quality presentations.
We thank the members of the scientific committee and our co-organizer Valesens Tours .
Thank you to all our sponsors: Tours Mรฉtropole Val de Loire , RCP Design Global , Tours Events , COSMETOSCENT , Clarins Group and SEPPIC .
Find the congress to see or see again on the SENSORY website .
We already give you ๐ซ๐๐ง๐๐๐ณ-๐ฏ๐จ๐ฎ๐ฌ ๐ฉ๐จ๐ฎ๐ซ ๐ฅ๐ ร๐๐ข๐ญ๐ข๐จ๐ง รฉ๐๐ข๐ญ๐ข๐จ๐ง which will take place the ๐๐ ๐๐๐๐ ๐๐๐๐!
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รยขรร๏Happy New Year 2023รยขรร๏
The #CosmeticValley team wishes you all the best for 2023.
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ยธ"โขรยซ In this new year, we will continue to support #territories ; small, medium and large companies; research establishments and #training centers in our sector to create new connections, bring out new projects and develop new markets.
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ยธ"ล"ยฆ Attend major industry events
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#newyear #network #perfumes #innovation #export #madeinfrance #industry # know- how #employment
Touch, sight, smell, sensory construction, cerebral translation of emotions, sensory design... The sensory is declined in each of these notions.
The well-being provided by consumer products is more than ever at the center of developments in all industries. But do we have all the codes to understand consumer expectations on well-being? Often understood as synonymous with comfort or softness, this concept from psychology encompasses much broader aspects. The consumer profile, but also the context of consumption, will thus lead to different expectations. The complementarity and convergence of scientific approaches such as sensory analysis, psychology or neurosciences now offer conceptual and methodological tools to address this complexity and to support innovation in a relevant way.
This Sensory 2021 congress offers an immersion in this integrative universe by putting the Human, its expectations, its perceptions, its emotions at the center of the discussions and allowing to take full measure of it to consider industrial developments in coherence with the expectations of the consumer. .
Between science, marketing, brand DNA, forecasting and new trends, the sensory also synthesizes all facets of the cosmetics, pharmaceuticals, aeronautics, etc. sectors.