Actalia Sensoriel, expert in consumer and sensory research for over 35 years, supports brands in creating high-performance, memorable products. We analyze consumer preferences, perceptions, emotions, usages and habits to help you make informed decisions at every stage of the product life cycle. Combining scientific expertise, innovative methodologies, and exclusive tools, we develop customized studies to provide reliable and actionable insights. With three locations in France and a network of international partners, we can reach a wide range of targeted profiles. By placing innovation at the heart of our approach, we develop unique tools to capture what consumers feel, do, and experience, and transform these insights into performance drivers.
Quantitative, qualitative studies and sensory profiling
Claim validation
Training and consulting
